Buffs. Food/Flasks/Scrolls/Potions/Elixirs are a small, but noticeable, buff to your killing speed and survivability. If you have a max level character that can already supply you with cooking or alchemy, you'll be very well off, because the AH is a cesspool for this. I can't really give you specific foods or potions to look for, since each AH is going to have different supplies. Generally speaking, lower level foods are going to only last 15-20 minutes until you can buy the more powerful versions at 60+. Look for anything that adds versatility or your primary stat, and buy stacks for each level range(1-60/70/80/90/100).
/way commands like /way Shadowmoon Valley:Draenor 50.0 31.2 Ashlei don't work correctly. According to the way TomTom works, this waypoint should be created in Draenor's Shadowmoon Valley. Instead, it will be created in Outland's Shadowmoon Valley. So it seems there is currently no way to distinguish between zones that occur more than once with the same name, such as Shadowmoon Valley or Nagrand.