The Shadowlands were originally intended to be a fully playable zone in World of Warcraft, designed for high-level play. The idea was that as deceased characters made their way back to their corpses, they'd see high-level players battling creeps in the area, which would inspire lower level players to increase their character level so they could experience the zone for themselves.
Covenants grant two additional gameplay abilities, one being class-specific. It alters your playstyle. Covenants grant unique armor styles and special capes that look a little more like accessories. Titan-like Kyrian capes look more like angel wings, for example. Each Covenant has a unique campaign similar to those found in Battle for Azeroth and Legion.
Certain playable races will receive new customization options (for example, humans will be able to customize their ethnicities, dwarves and trolls will gain tattoos, and undead will be able to show varying degrees of decay). The Death Knight class (added in Wrath of the Lich King) is being opened up to pandaren (added in Mists of Pandaria) and to all allied races (added in Legion and Battle for Azeroth); players who pre-ordered Shadowlands received access to death knights for these races with the release of Patch 8.3.0, Battle for Azeroth's last major content patch, on January 14, 2020.
The popular autobattler mode (games like Teamfight Tactics, Dota Underlords, and Blizzard’s own Hearthstone Battlegrounds) lets players draft units and place them on a chess-like board. The units then battle the units of another player. Between battles, players can buy new units, upgrade existing units, or rearrange them on the board. And according to Shadowlands’ most recent datamine on MMO Champion, World of Warcraft is getting a similar mode.
In classic World of Warcraft expansion "Wrath of the Lich King," Alliance soldier Bolvar Fordragon replaced Arthas Menethil as the avatar of the Lich King, ruler of the undead Scourge on Azeroth. Pledging to keep the ravenous dead at bay, Bolvar was sealed into the Frozen Throne, entombed in the haunted armor of the Lich King. It looks as though Bolvar is set to play a central role in the next WoW expansion, tentatively dubbed "Shadowlands."
A new army of the dead rises: to combat Sylvanas' assault on Icecrown, Bolvar Fordragon— the revered former paladin who took on the mantle of Lich King to keep the Scourge at bay—has raised heroes from among all the peoples of Azeroth to bolster the Death Knights of Acherus. With Shadowlands, pandaren and all allied races will now be able to become death knights.
The Shadowlands are accessible upon death, where the player-character can roam, and can only be seen by other spirits. The Spirit of Tony Two-Tusk describes the Shadowlands as all grey and dark, swirling clouds. While Uuna was in the Shadowlands, she described it as dark and she was unable to see anything, though she could hear people interacting with her in the physical world. From within the Shadowlands, she could see the light of the naaru A'dal who was in the physical world, but it was so bright that it scared her. The moonlight at Lake Falathim allowed her to see a friend in the physical world.