The idea of the expansion came up after the heroes of Azeroth dealt with so much external threats like the Burning Legion. In their own words, "so when we talk about what's the biggest threat in this world, is it the titan or is it the dwarf paladin that put a hammer in that titan's head"? As such, the enemy (at least during the early parts of the scenario) will be the opposite faction, a "vast army of world-destroying forces".
With G'huun's threat eliminated, the Horde and Alliance return their focus to the war. While the Horde procures the Scepter of the Tides, a legendary artifact capable of controlling the seas, the Alliance dismantles a potential alliance between Sylvanas and the vampiric San'lyan Elves. The Alliance begins to gear up for a preemptive strike against Zandalar, with the goal of crippling the Golden Fleet before it can be used against the Alliance and driving a wedge between the Zandalari and the Horde.
And... that was it. New NPCs offered a glimpse of some truly amazing armor and weapons, none of which are currently available to players (and datamining suggests it may be a while, if ever, before they are.) There were no new appearances for players to farm, no items or pets or toys or titles to obtain, no achievements to complete. There was no repeatable, truly farmable content.
Elixirs serve the same purpose as Flasks, but the buff expires if you die. You'll only use these between 1-70, generally speaking, until you can start buying Flasks which persist through death. Try not to die, and carry extras just in case. If you can't find an Elixir with the stat you want, look under scrolls, since they count as battle or guardian buffs as well.
Waypoint System with Taxi Feature - Works similar to TomTom, clicking the Quest POI in your Objective Tracker will automatically place a waypoint for the quest. The waypoint arrow will turn green if you enter the selected quest area. You can also create your waypoint by CTRL + Right Click on your map and you can also link them together by holding SHIFT + Right Click on your map.
Just like player item levels, the game's professions have become pretty bloated over time. Blizzard has made some updates to the leveling process before but Battle for Azeroth features a skill squish that should smooth things out considerably. Instead of having to level hundreds of points before you can start crafting Battle for Azeroth items, each expansion will have its own separate skill tier. In other words, you can start crafting Battle for Azeroth content right away, while the gear and items from other expansions will each feature their own separate counters. Your first Battle for Azeroth item will put you at 1/150 on the counter for the new expansion, no more grinding needed.
The prepatch for Legion, for example, offered players in-game demon invasions throughout the world of Azeroth, presenting opportunities for new appearances, feats of strength, a pet, a toy, gear that provided a catch up in power for those with alternate characters or who hadn't played in a while and the opportunity to infect other players via an in-game mechanic.
There’s a lot of #content in the new expansion. It’s mostly locked behind a variety of gates, some of which players can’t even control. Warfronts are the best example. You might assume joining a Warfront is a simple matter of opening the group finder. Wrong! Warfronts are only accessible for a week at a time. It’s not precisely clear how often that week will come around (it’s based both on a time gate and on the opposing faction gathering resources) but, as of right now, it looks likely to be available just one week out of every four.